Araarc 6

Branding

Client

SOS Mundo Floresta

Role

Visual Designer

Location

São Paulo, Brazil

Brief

I had the privilege to design a visual identity for SOS Mundo Floresta international sustainable art exhibition, "AraArc 6," focused on nature preservation. The choice of the macaw symbol was inspired by its vibrant presence in Brazilian jungles. This exhibition sought to inspire global audiences. Melding my passion for art and nature, I crafted a visual identity that combines the symbolism of macaws with intricate geometric patterns, fonts, and graphic elements, culminating in cool visual mosaics.